Wednesday, April 16, 2014

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5 Examples of Successful Amazon Affiliate Websites (Including The One That Was Just Sold For $60,100)


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You are probably interested in seeing some specific examples of successful amazon affiliate websites to learn from the pros.
Well, that is what I’m going to show you today – 5 examples to be exact.
Just to be clear – these are NOT my websites!
I don’t know the owners of these websites or how much money they make (except for the one that was sold).
I’ll just analyze their websites and tell you my findings.

Here’s the chart comparing a few key SEO metrics:


Let’s look at the first example:

1. Kitchenfaucetdivas.com

This is my most favorite example as you can easily see that it was built by a real pro.
It really looks like an authority site with customized template, unique logo and high quality graphics.
The content is well-formated with tons of useful information for the buyers.
But what I like the most about this site is its internal linking structure.
This will definitely help the site to rank higher for not just one but many keywords as it allows link juice to flow throughout the site. Look at any large websites and you will see the similar structure.
For more information about that, read this article.
This website primarily uses a private blog network (PBN) to get backlinks. However, if you look at the backlink profile, you won’t see many backlinks.
Why?
Because the owner intentionally hides his PBN from backlink checkers (Ahref, Opensiteexplorer, MajesticSEO, etc) by not allowing their bots to crawl the site.
Ironicaly, using some simple Google search queries, I discovered his entire network in a few minutes :)
He couldn’t hide the PBN from Google after all.

2. Livelongerrunning.com

I just discovered this website a few months ago and found it really interesting.
First, It has no affiliate link on the homepage and funnel the traffic to a comparison chart and other review articles on the sidebar.
Second, guess what is ranking the site?
Yes, it’s also a PBN.
A huge dedicated one.
Look at some of these PBN sites:
  • http://www.rabbitbistro.com/
  • http://www.onverrabien.com/
  • http://www.oksqs.com/
Interesting, huh?
Each PBN site has just one article on the homepage with one link pointing to the money site with varied anchor text.
Overview_Livelongerrunning_com_on_Ahrefs
This website should be making a lot of money to cover the cost of building 227 PBN sites with unique article and hosting for each like that.

3. Canvasli.com

This website was built on an expired domain and has been around for nearly 2 years.
It also has a nice structure with lots of internal links on every page.
One thing I notice is that its homepage contains a lot of relevant long tail keywords like:
  • Citrus juicer
  • Centrifugal juicer
  • Best overal juicer
  • best budget juicer
  • most versatile juicer
This would help to increase the relevancy score that leads to increase in ranking. I’m still testing this strategy and will keep you posted with the result.
All the category pages are marked “nofollow,noindex” as their roles are just to help the visitors navigate the site more easily.
Be sure to do that to your website as well to avoid content duplication issue.
This website has backlinks from all over the places but mainly:
  • PBN
  • Blog comments
  • Web 2.0
  • Links from other money sites.
The anchor text profile is overly optimized with 41% links using “best juicer” as anchor phrases. I don’t know why this website hasn’t been penalized for so long. Any idea?

4. Thebestespressomachines.org

I truly believe this site and #3 were built by the same person. It also has been thriving for nearly 2 years and there’s not much to talk about for this site.
The only difference is that the anchor text profile is much diversified.

5. Pickmyshaver.com

This site has lots of public data as it was just sold for $60,100 on Flippa. Here’s the link to the listing.
This is a new website built on September 2013 and started to earn money 2 months later on November 2013.
Since then the earnings increased significantly after every month and it generated approximately $8446 in April.
That is pretty impressive for an 8-month old website.
I hate to say this again, but this website also used a PBN hidden from backlink checkers to rank.

Lessons Learned And How To Build A Successful Amazon Affiliate Website

I’m sure you have learned a lot from these successful sites. Let’s sum up the main points:
  • Good keyword research is still important. I highly recommend you to use Long Tail Pro.
  • It takes time to build a successful site (6-12 months), so be patient.
  • Private blog network is working very well right now. Take advantage of it! PBN is Dead
  • Having a good on-site SEO and internal linking structure is critical. You’ll need less links and effort to rank a well-structured site.
  • Build your website on an expired domain if you can find a good one with clean backlink profile.
  • Provide real value with high quality content.
  • Longer content ranks better (1000+ words)
  • Logically link to Amazon 3-5 times in the articles
  • Blog comments and web 2.0’s are good for diversifying your backlink profile.
  • Lower the keyword density for main keywords and include as many longtail keywords as possible to get more traffic.
  • The more content the better. At least 20 pages for optimal results.
  • Make affiliate links nofollow.
  • Make category,tag pages ‘nofollow, noindex’
  • Put the main keyword at the beginning of your title tag and meta description

Final Words

I hope these 5 examples would give you an idea of what a successful affiliate website looks like. Following them would definitely give you a higher chance to succeed.
I’d love to hear your thoughts about my analysis- and feel free to leave your comments and questions below!

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